When it comes to comes to skin care, we’re pretty savvy about all the essential steps. Cleansers are vital for washing away dirt, grime and sebum; serums deliver supercharged ingredients to address dark spots, improve collagen production and reduce the appearance of fine lines; and moisturisers are non-negotiables to hydrate dry skin and deliver a plumping effect.
As for the eye care department, this subcategory of eye creams and eye gels is often shrouded in mystery. Are they as important as brands tell us they are? Do we need to use one every day? And most importantly, do they work?!
“I think in the past, people have been skeptical about eye creams and for the right reasons,” says Nicole Kilner, CEO of Deciem. “I think some brands have just put a moisturiser in a smaller tube and called it eye cream; therefore, it’s just moisturiser [and] it’s not doing anything.”
Our thoughts exactly.
Kilner recommends an eye serum to effectively treat the delicate skin around the eye area.
“The eye area is so delicate that you really need good actives to be targeting your concern,” continues Kilner. “Creams are very good at hydrating, but they’re not good at delivering a targeted active because it doesn’t absorb into your skin as much as a serum would. Around the eye area, you don’t just want hydration, you actually want something that’s going to target the concerns [and] absorb more into the eye area.” Read more
